Cynthia Kay
Entrepreneur Leadership Network® Contributor
Bio
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Latest
Is It Time to Let Go of Your Business? How to Adapt When Your Product Stagnates
Don't wait until your product reaches end of life — stay competitive by developing new offerings or adapting current ones.
Get Picky With Your Clients — How to Identify and Attract Your Ideal Customer
As a start-up or even an established business facing tough times, it is hard to be picky about customers. But with a little effort and thoughtful planning, you can attract more ideal customers and spend less time doing work that does not align with your business goals.
3 Things to Consider Before Your Perfect Business Partner Becomes Your Perfect Disaster
There are many reasons for start-up businesses' high failure rate, including lack of cash, not doing enough research and poor marketing. But this one reason is definitely not getting enough attention.
Why Business Owners Should Mix Strategy with Hands-On Involvement
Conventional wisdom says to work on the business, not in the business. That sounds like good advice, but is there more to it? Yes, and finding the balance is key to entrepreneurial success.
Watch Out for These 5 Consequences of Too Much Collaboration
Beware of the collaboration trap! Too much collaboration causes overload, and well-intentioned efforts to have broad collaboration can backfire.
From Camera-Shy to Camera-Ready — Here's What to Consider Before You Go on Camera
Are you ready to be on camera? Here are a few things to consider.
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