
Joy Gendusa
Entrepreneur Leadership Network® Contributor
Bio
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Latest
4 Marketing Triggers You Need to Set Up Now to Supercharge Your New Year
Triggered (or automated) marketing can have a domino effect on your leads and revenue. Here are four marketing automations to set up and knock down before the new year to supercharge your 2025.
What America's No. 1 Beer Can Teach Entrepreneurs About Effective Marketing
Modelo upended Bud Light's 20-year reign as America's favorite beer. How they did it is a masterclass in marketing — let me explain.
I Asked ChatGPT for a Marketing Plan and Was Shocked at the Result
Generative AI can give us mountains of information on any topic under the sun in seconds — but is it any good at marketing? I had to find out.
3 Ways We Banished the Summer Sales Slump on Our Way to $100 Million
Slow season? Say sayonara! Here are three tried-and-tested methods to keep revenues high when your "slow season" hits.
I Hit $100 Million in Annual Revenue by Being More Transparent — Here Are the 3 Strategies That Helped Me Succeed
Three road-tested ways to be more transparent and build relationships that can transform your business — without leaving you feeling nightmarishly over-exposed.
What I Learned From Spending $5.9 Million on Marketing Last Year
Road-tested tips to 6X your revenue per lead, double your social media leads and increase sales conversations. I know because I lived it!
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